By Stephen Tweed
Which online Caregiver Recruiting methods are most effective?
What is your confidence level using Digital? Recruiting to attract caregivers who will stay with you for 90 days or more?
Would you like to know more about what works and what doesn’t in digital recruiting for home care caregivers?
We all know that the biggest barrier to growing your home care business and serving more clients is the caregiver shortage. Recruiting and retaining caregivers is a big burning issue for every owner and CEO of a growing and profitable home care company.
Which Recruiting Methods Are Most Frequently Used?
Data from Home Care Pulse and the annual HCP Home Care Benchmarking study (https://www.homecarepulse.com/benchmarking/) gives us an indication of which recruiting methods are most frequently used. This chart shows the top recruiting methods for the Masters level companies. These are companies that generate $5 million or more in annual revenue.
We want to know more about these methods. We want to know how many companies are using each recruiting method, and how effective each method is in attracting caregivers who will stay with you for 90 days or more.
Which Recruiting Methods Are Most Effective?
We want to know more about these methods. We want to know how many companies are using each recruiting method, and how effective each method is in attracting caregivers who will stay with you for 90 days or more. When you have this information, you can tailor your digital recruiting approach to focus on the methods that are proven to work for other home care companies that are similar to you in size.
The 2023 Home Care Digital Recruiting Study
To get a better understanding of what works, we are partnering with Mediastead, our Resource Partner for digital marketing and digital recruiting, to survey the industry. We want to go a little bit deeper into the recruiting data to find out what works for you, and what doesn’t. We’ve developed a short ten-question survey, and we are asking all of our Home Care CEO Mastermind Members, our Home Care CEO Report Newsletter subscribers, and our Home Care CEO Linked In Group members to participate.
Please take four minutes to click on the link below and complete the survey. There are only ten questions.
Thanks in advance.